How to Write Blog Posts That Actually Get Clicks
Clicks come from clarity, curiosity, and credibility. Use this format to boost CTR without clickbait.
The Clickable Title Framework
- [Outcome] + [Time/Constraint] + [Qualifier]
Example: “Get Your First 1,000 Visitors in 14 Days (Without Ads)”
Open with a “Why This Matters” Hook
In 2–3 sentences, show the reader the payoff and what they’ll learn.
Skimmable Structure
- H2 for each major point
- Short paragraphs
- Bullets and numbered steps
- 1 mini-case or example per post
Strong CTAs
Tell readers what to do next (read a related post, download a checklist, or try a tactic now).
Resources
Need a swipe file of titles and hooks? Get the special guide.
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