From Idea to Income: Launching a Free Blog That Pays You with Ads
Starting a profitable blog doesn’t have to cost a cent. If you’ve ever wanted to turn your ideas into income, you can do it with free tools and some consistency. Here’s a step-by-step breakdown to launch your blog and monetise it with ads.
Step 1: Choose a Niche That Earns
Not every topic makes money. Focus on niches where advertisers pay higher rates, such as personal finance, health, travel, or making money online. Use free keyword tools like Google Keyword Planner or Ubersuggest to check search demand before you commit.
Step 2: Create Your Blog for Free
Use Blogger (Google’s free blogging platform) or WordPress.com. Both are free and beginner-friendly. Pick a clean theme, write an about page, and publish your first post quickly to get started.
Step 3: Write Your First 5 Posts
Don’t overthink it. Use AI to draft your posts, then edit to add personality and real examples. Aim for 1,000–1,500 words per post. Focus on answering specific questions or solving small problems—this is the type of content that search engines love.
Step 4: Build Traffic with Free Methods
- Optimise for SEO with long-tail keywords.
- Share your posts in relevant Facebook groups and forums.
- Repurpose blog posts into Pinterest pins and short social posts.
Step 5: Apply for AdSense or Ezoic
Once your site has regular content and some traffic (usually 1,000+ views/month), apply to Google AdSense. As you grow, you can apply to Ezoic, which often offers higher earnings. Ads are placed automatically—your job is to keep publishing content and growing traffic.
Step 6: Keep Scaling
Use Google Analytics to track which posts bring the most traffic. Create more content around those topics. Over time, more posts = more visitors = more ad revenue. With consistency, what started as a free blog can become a real income stream.
Resources
Want a shortcut to get this right from day one? Click here for a special step-by-step guide that shows you how to set up, grow, and monetise your blog—even if you’re starting with zero budget.
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